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B2B Marketing (Content & Growth)

Location
Indonesia
Department
Marketing & Comms
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Overview
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About Us 

M-DAQ Global is a pioneering fintech group specialising in foreign exchange (FX) and payment solutions that facilitate seamless cross-border transactions for businesses worldwide. Its proprietary technology delivers FX clarity, certainty, and payment mobility through a single API, empowering large enterprises and SMEs to manage global trade and FX exposure with confidence. 

 

Headquartered in Singapore with an expanding presence across ASEAN and 7 countries and territories, M-DAQ Global provides a comprehensive suite of FX, collections, and payment solutions. This includes AI-enabled onboarding, compliance, and enhanced risk management solutions, enabling businesses to transact across borders with ease amidst evolving needs. 

 

Our employee experience and growth have also been recognised through industry and workplace accolades, including:

  • The Financial Times High-Growth Companies Asia-Pacific 2026

  • The Straits Times Singapore’s Fastest Growing Companies 2026

  • Tech in Asia Singapore’s Top Fintech Companies 2026

  • Employee Experience Awards - Best Hybrid Work Model

For more information, please visit: www.m-daq.com.

About the Role

As a B2B Marketing (Content & Growth), you will play a key role in driving brand awareness, audience engagement, and business growth through impactful content and marketing initiatives.

You will be responsible for creating and localizing content across multiple channels, supporting customer engagement campaigns, and contributing to demand generation efforts. Working closely with cross-functional teams, you will help translate business objectives into compelling marketing communications that strengthen M-DAQ's market presence and support revenue growth.

This role is ideal for someone who is creative, detail-oriented, data-driven, and passionate about content marketing in a fast-paced B2B environment.

Key Responsibilities

  • Create, adapt, and localize content for owned and paid channels, including social media, blogs, videos, advertisements, and other marketing materials.

  • Develop engaging content that aligns with business objectives, target audiences, and brand guidelines.

  • Support customer marketing and retention initiatives by executing campaigns that drive engagement, adoption, and revenue growth from existing customers, primarily through marketing automation platforms such as HubSpot.

  • Manage and coordinate marketing operations activities, including campaign tracking, website analytics monitoring, reporting, and marketing collateral procurement.

  • Collaborate with internal stakeholders and external vendors to support demand generation activities, events, webinars, and marketing campaigns.

  • Assist with event execution, including vendor coordination, booth setup, sales enablement materials, on-site logistics, and post-event reporting.

  • Track, analyze, and report on campaign performance, providing actionable insights and recommendations for continuous improvement.

  • Stay up to date with industry trends, digital marketing best practices, and emerging content formats to enhance marketing effectiveness.

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or a related field.

  • 1–3 years of experience in Content Marketing, Social Media Management, Digital Marketing, B2B Marketing, or a related field.

  • Excellent written and verbal communication skills in English.

  • Highly organized and adaptable, with the ability to manage multiple projects in a fast-paced environment.

  • Familiarity with digital marketing platforms and tools such as Google Ads, Meta Business Suite, marketing automation platforms, CRM systems, and campaign analytics tools.

  • Strong analytical mindset with the ability to interpret marketing performance data and derive actionable insights.

  • Experience with Account-Based Marketing (ABM) initiatives.

  • Hands-on experience managing paid media campaigns across Google, LinkedIn, Meta, or other digital platforms.

  • Video editing skills and familiarity with content creation tools.

  • Knowledge of SEO, AEO (Answer Engine Optimization), and content optimization strategies.

  • Proficiency in Mandarin Chinese is an advantage.

Nice to Have

  • Experience using design tools such as Canva, Adobe Creative Suite, Figma, or similar platforms.

  • Prior experience in the fintech industry or with a marketing agency is a strong advantage.

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